My assignment was to shoot the Toyota Highlander 2014 with the Saatchi & Saatchi LA creative team: Jera Mehrdad, Max Wang and art producer, Dogan Dattilo. And true to the campaign, there was "No Room for Boring."
When I got the call to work with The Muppets, I knew it was an opportunity to work with some of the most famous names in the entertainment business. I don't like to name-drop but this team of A-listers included: Beaker, Dr Bunsen Honeydew, Janice, Dr. Teeth, Zoot, Animal, Floyd Pepper, Camilla The Chicken, Fozzie Bear, Gonzo, Cannon, Statier, Waldorf, Sam the Eagle, Lips, Pepe, and Sweetums. It was exciting and easy to work with them - there were no divas or drama queens on the set. They showed up each day, hit their marks, knew their poses and left it all on the stage.
Special thanks to The Muppets and their team of Muppeteers and our down-to-earth producer, Gyorgi, who led us on a shoot from LA to NY to Mammoth Mountain.
After all the traveling was done I sat down with the most highly skilled retouchers at Saddington Baynes LA and in collaboration we created the final 6 images for the campaign.